Formula 1: Welcome to the Vegas Club
WHERE YOU MEET The Mercedes-AMG Petronas F1 Team is bringing a new hospitality feel to Las Vegas. For the Grand Prix in November, the Vegas Club is to set the standard for premium entertainment at the race track.
The Vegas Club is set to set the standard for premium entertainment at the GP, redefining corporate event hospitality with a venue-specific design, experience and atmosphere. The club will offer a view of the action on the race track and an immersive experience off the track with live music and cabaret, as well as fine gourmet cuisine and specialty cocktails. The hospitality spans three floors and will infuse the essence of Sin City into every aspect of the Vegas Club.
In the style of an old pub
On the first floor, visitors meet in an open area modeled after an old pub. On the second floor, a relaxed environment awaits guests. The third and top floor will offer a direct view of the race track. Other activities include a virtual pit experience powered by Snapdragon that will immerse guests in the hustle and bustle of pit lane, and a watchmaker activation from IWC. The launch of the Vegas Club follows the successful debut of the Miami Club, a similarly immersive experience introduced at the Miami Grand Prix in May.
Innovation and excellence
Victoria Johnson, Marketing Operations Director: "Innovation and excellence are at the core of everything we do here as a team. We have refined our hospitality offering and are now taking the next step. Our goal is to provide guests with a special experience. We will enable them to experience the fastest sport in the world in a way that they never have before. After two successful years in Miami, we are excited to bring the concept to Las Vegas and more races in 2024."