Drift Force: Toyota Switzerland shows flag

MORE SUPPORT Toyota extends the cooperation with "The Drift Force" from Emmetten. In addition to two GR Yaris as team cars, Toyota Switzerland offers support for the racing of a GR Supra in the USA.

Entrepreneurs and team owners Yves Meyer (left) and Joshua Reynolds (right) were delighted to receive a visit from Christian Künstler (CEO, Toyota Switzerland) and the two new Toyota GR Yaris.

As of March 1, 2022, the drift team from Emmetten will be the official brand ambassador of Toyota Gazoo Racing. As part of the expansion of the existing national partnership, Toyota Switzerland is supplying two brand new Toyota GR Yaris as team vehicles.

Another project supported by Toyota Switzerland is the Toyota GR Supra. This is used in the American Formula Drift and various other racing series.

Experienced drift athletes
Yves Meyer is active as project manager and Joshua Reynolds as managing director of Drift Force GmbH. They also regularly organize drift events and courses in Switzerland and Europe.

In addition, the two racing enthusiast entrepreneurs are successful drivers and have already celebrated notable successes in various racing series. In 2019, they founded the Drift Force Racing Team and one year later launched the Formula Drift project, which involves involvement in the world's most important drift series in the USA.

Yves Meyer has been drifting for years at events such as the 2019 FIA Intercontinental Final in Japan with a Toyota Supra. A new race car will be built for 2022.

New experience for the boss
In February, Christian Künstler (CEO, Toyota AG) visited Drift Force in Emmetten for the handover of the new Toyota GR Yaris. He was able to be introduced to the world of drifting on site. The enthusiasm about this cooperation is very big on both sides and connected with many emotions.

More space at the new location
The new headquarters for Drift Force is currently being built in Emmetten. There, Meyer and Reynolds will offer the public a look behind the scenes of racing. The new building will provide space for three workshop bays, storage for customer motorsport vehicles and administration space.

The focus is clearly on motorsport technology for a wide range of drift and circuit vehicles. The range is supplemented by technical and optical tuning products and services.

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