DS - then as now the brand of celebrities
DS AUTOMOBILES Wherever the goddess appears, many people still get shiny eyes today. For years, she was the companion of stars like Brigitte Bardot and heads of state, as well as a symbol of progress. This has not changed with the new generation of DS Automobiles. The silhouette of the goddess, more than five meters long, graced the covers [...]
The silhouette of the goddess, more than five meters long, graced the covers of glossy magazines and was also used in cinema. In Buñuel's "Belle de jour," for example, Catherine Deneuve stepped out of a DS cab.
The Citroën DS even made an important contribution to the history of France rather involuntarily. On August 22, 1962, there was an assassination attempt on President Charles de Gaulle. His unarmored Citroën DS limousine was pierced by several bullets, but fortunately neither the president nor his wife sitting next to him suffered any injuries. The experienced chauffeur was able to keep the limousine under control and bring it to safety despite two shot-out tires.
And for his first drive as French President, Emmanuel Macron chose the new DS7 Crossback. The new SUV from DS Automobiles was unveiled just two months ago. The special features of the unique DS7 Crossback Présidentiel include a roof that can be opened so that Emmanuel Macron can wave to the people on the Champs-Elysées.