Toyota: Award and personnel news
TOYOTA The manufacturer has won this year's "Safetybest" award. The international jury of experts honored with the award the safety equipment "Toyota Safety Sense" in almost all models. In addition Toyota Switzerland announces in the range press/PR personnel news. The safety package always combines a lane departure warning system with the so-called Pre-Collision System (PCS), which detects potential hazards, warns of a collision and, in [...]
The safety package always combines a lane departure warning system with the so-called Pre-Collision System (PCS), which detects potential hazards, warns of a collision and automatically initiates emergency braking if necessary.
Expandable with modules
Depending on the equipment line and model, the scope is extended by an adaptive cruise control system (ACC), pedestrian and traffic sign recognition, and a high-beam assistant, among other features.
Broad acceptance
Already 92 percent of all Toyota vehicles sold in Europe are equipped with Toyota Safety Sense. The benefits of the system are undisputed. Studies in Japan recently concluded that Toyota Safety Sense reduces the number of rear-end collisions by 50 percent compared to vehicles that are not equipped with this technology.
Personnel News
Toyota Switzerland also announces a personnel development: As of Jan. 1, 2018, Konrad Schütz will take over the newly created PR, Sponsoring and Events department, which will in future bundle these areas of responsibility for the Toyota and Lexus brands under one roof.
The 35-year-old from Berne has many years of experience in the automotive industry. He succeeds Andrea Auer, who has been responsible for press relations at Toyota Switzerland for the past three years and is leaving the company to pursue a new career.
