Seat: Wayne Griffiths gives powerful power
ELECTRIC MOTORCYCLES With an annual production of more than 500,000 electric vehicles in Martorell, Seat aims to be a driver of change in the Spanish automotive industry. One of the goals of the company's Future Fast Forward strategy. With the market launch of its first urban electric vehicle in the price segment between 20,000 and 25,000 francs, Seat aims to make electromobility suitable for the masses. The goal of the ambitious corporate strategy [...]
With the launch of its first urban electric vehicle in the price segment between 20,000 and 25,000 francs, Seat aims to make electromobility suitable for the masses. The aim of the company's ambitious Future Fast Forward strategy is to lead electrification in Spain More than 500,000 urban electric vehicles per year
Seat CEO Wayne Griffiths: "Our goal is to produce more than 500,000 urban electric vehicles per year in Martorell - also for the Volkswagen Group. 70 years ago Seat made our country mobile, now we are making Spain electrically mobile."
Achieving the European Green Deal by 2030
To this end, the Spaniards are planning to transform the Technical Center, which is an important research and development site for the entire region. In addition, Seat is one of the largest automobile producers in Europe and thus bears a great responsibility for achieving the goals of the European Green Deal by 2030.
The focus at Seat and Cupra will be on the production of electric vehicles from 2025.
Nationwide development of a charging infrastructure
The new vehicle is to become the driving force for technological change. The plan includes establishing an ecosystem for electric vehicles, increasing demand, and building a charging infrastructure across the country. Future Fast Forward is also expected to help create jobs.
The Cupra Tavascan is scheduled for launch in 2024. It will be the second electric model from Seat subsidiary Cupra after the Born, which is due at the end of the year. Based on the Volkswagen Group's MEB platform, the model will be designed and developed in Barcelona.
