Porsche: On the trail of hip-hop 🎥
IT CONTINUES The film documentary "Back to Tape" goes into the third round. Music journalist Niko Backspin traveled to the USA to explore the roots of hip-hop culture. The latter is celebrating its 50th anniversary.
Hip-hop artists such as Xzibit, DJ Muggs, Tony Touch, Fame, Speech and many more provide authentic insights into the history of the globally significant youth culture. Porsche and Backspin magazine are honoring the anniversary of "50 Years of Hip-Hop" with the film documentary. On August 11, 1973, DJ Kool Herc hosted a memorable party in the Bronx.
With two turntables connected together, he created beats that friends accompanied with chanting, while others moved to them with acrobatic breakdancing interludes. This evening is considered a key moment in the youth culture that is now known worldwide as hip-hop.
Value system at the center
Fifty years later, music journalist Niko Backspin embarked on a journey across the U.S. as part of "Back to Tape 3" to talk to artists in New York, Los Angeles and Atlanta about their influences on the culture.
The result is an almost two-hour documentary that can now be viewed free of charge on YouTube (Backspin TV) and in the Porsche Newsroom. In addition to the hip-hop elements of breakdancing, graffiti, rap and DJing, the documentary focuses on a value system characterized by respect, tolerance and self-realization.
Hip-hop breaks boundaries for 50
Niko Backspin: "Respect, tolerance and integration are values that the hip-hop movement has exemplified for 50 years now and have thus shaped several generations and decades in language, music and also fashion. And what's nice is that there are so many ways to celebrate all that. With Back to Tape, we're giving the appropriate stage for that."
Backspin and Porsche have already been working together since 2018 to give space to the values of hip-hop as a youth culture.
