Partnership with Swiss Ice Hockey
FORD As of the 2017/18 season, Swiss Ice Hockey officials and referees will be traveling throughout Switzerland in Ford vehicles as part of the partnership. Ford Switzerland becomes Official Car Supplier and Official Referee Partner of Swiss Ice Hockey. As part of this new partnership, Ford Switzerland will provide the Swiss Ice Hockey Federation with [...]
Ford Switzerland becomes Official Car Supplier and Official Referee Partner of Swiss Ice Hockey. As part of this new partnership, Ford Switzerland will equip the Swiss Ice Hockey Federation with 40 vehicles for officials and referees. The Edge and Kuga SUVs and the S-Max MPV are each equipped with all-wheel drive and modern assistance systems.
Logo on the jerseys
At the same time, the national teams will wear the Ford logo on their jerseys at home games and the referees will wear the logo on their helmets and pants. The coaches of the senior national teams, Daniela Diaz and Patrick Fischer, have already had the opportunity to test their new vehicles in a driving safety training session organized by Zurich. Patrick Fischer was enthusiastic: "The new cars offer a great driving experience and a lot of comfort. I'm looking forward to my new Ford."
Not only for frequent drivers
Florian Kohler, Chief Executive Officer SIHF: "Our employees travel many kilometers in their cars during the season, so it is important to be able to count on a reliable car partner. Ford meets all our requirements in this respect. I would like to warmly welcome Ford to the ice hockey family." And Paul Fratter, General Manager Ford Switzerland, adds:" Sport is a central element in Ford's history. The foundation of the company is based on racing success. It is therefore a special concern for us to contribute to the success of Swiss top-class sport."
http://www.ford.ch