IAA 2019: Concept 45 study from Hyundai
PREMIERE The Korean car manufacturer Hyundai has published the first images of the electric Concept 45. The vehicle study provides a glimpse of the future design direction of the brand's electric models. At the International Motor Show IAA (September 12 to 22), the brand is showing what the design line of the upcoming electric models could look like with the Concept 45 study, which is based on the Hyundai design language [...].
At the IAA International Motor Show (September 12 to 22), the brand is showing what the design line of the upcoming e-models could look like with the Concept 45 study, which is based on Hyundai's "Sensuous Sportiness" design language.
"Sensuous" stands for emotionality, which the customer should experience through the design; "Sportiness" for the implementation in innovative mobility solutions.
New model comes with hatchback
The first teaser image of the Hyundai Concept 45 now published shows a rear view with wide flared wheel arches and a roof arch extending to the rear end. The Koreans have placed a continuous LED strip under the rear apron, which also includes the U-shaped rear lights.
Technologies for all alternatives
With the presentation of the electric study, Hyundai is further expanding its pioneering role in alternative drive systems. This is because Hyundai is the only manufacturer in the world that already offers all alternative drive technologies in series production: Hybrid, plug-in hybrid, electric and fuel cell drive.
