IAA 2017: Focus on two topics
TOYOTA At the 2017 International Motor Show, two themes dominate the Toyota stand in Hall 8, focusing on hybrid technology and the new launch of the Landcruiser SUV. The growing success and high relevance of hybrid technology will be demonstrated at the booth by the Toyota C-HR Hy-Power, a design study from the European Design Center (ED2) in southern France. Trendsetting [...]
The growing success and high relevance of hybrid technology is demonstrated at the booth by the Toyota C-HR Hy-Power, a design study from the European Design Center (ED2) in southern France.
Trendsetting
This study emphasizes the emotional and powerful expression of the Toyota C-HR and at the same time gives an indication of the further expansion of the hybrid range. In addition, the focus is on Toyota's 65-year leadership in quality, durability and reliability - embodied by the new Toyota Land Cruiser, which celebrates its world premiere in Frankfurt.
Details only in Frankfurt
In this new model, according to the manufacturer, a ladder frame design that is unique in the segment further enhances the off-road capabilities of the globally successful all-wheel drive vehicle. The Toyota booth will also feature the sporty Yaris GRMN small car and the new Auris Touring Sports "Freestyle," which brings more personalization options to the Auris family.
