Honda: Red Dot Award for best design

WELCOMED Coveted award for new vehicles that are already considered to have cult status: The all-electric Honda e and the CBR1000RR-R Fireblade SP are honored with the Red Dot Award. In the "Best of the Best 2020" category, the Honda e secured the highest honor at the internationally renowned Red Dot Awards. This [...]

Red Dot Award
Red Dot Design Award for the Honde e and the CBR1000RR Fireblade SP superbike.

In the "Best of the Best 2020" category, the Honda e secured the highest honor in the internationally renowned Red Dot Awards. This award is presented to the best product in each category. Together with the CBR1000RR-R Fireblade SP, the Honda e was also honored in the "Smart Product" category. This award is presented to entries with "outstanding design".

Jury of international experts
The annual Red Dot Awards honor special achievements in the fields of product, brand and communication design. The winners' products are presented at the Red Dot Design Museum in the historic Design Center in Essen. The winners are selected by a jury of 40 international experts who test, evaluate and discuss each entry as part of the competition.

Next era of urban mobility
The Honda offers an all-electric driving experience for the urban environment of the future. From the signature front and rear LED light combinations and sleek glass charging station cover to the clean lines and flush features that optimize aerodynamic efficiency and refinement, the Honda e represents a small Honda's identity for the next era of urban mobility.

Super sports machine for the race track
The CBR1000RR-R Fireblade SP is Honda's new bike to carry the Fireblade model designation introduced in 1992 (AutoSprintCH reported). The Fireblade has always set the benchmark for how a supersports machine in the one-liter class should behave on public roads. For the 2020 model - which was developed under the motto "Born to Race" - Honda focused on racetrack performance and relied on a radically new design to achieve this.

Long history of success of the brand
Honda has a long history of success at the Red Dot Design Awards. Successes include the Honda S2000 in 2001 and Civic in 2006, both of which won in the "Red Dot: Best of the Best" category, as well as Red Dots for the European Accord Tourer in 2008 and the Insight a year later.

honda.ch

(Visited 114 times, 1 visits today)

More articles on the topic