Gasstationtv: Short news at fuel stop
FAST INFORMED More and more Avia gas stations are equipping their pumps with gasstationtv screens. Eleven new stations have been added in and around Bern. Another 14 will follow in the St. Gallen area. Natural gas filling stations now also rely on gasstationtv. In concrete terms this means for gasstationtv an increase of 140 screens or 16 500 new contacts per day. In total [...]
Natural gas filling stations now also rely on gasstationtv.
For gasstationtv, this means an increase of 140 screens or 16,500 new contacts per day. In total, a daily audience of 0.42 million comes into contact with the screens at 350 gas stations throughout Switzerland.
Equipment for the service station of the future
In Switzerland, gasstationtv is the only service station TV in connection with gas pumps. The program is used by Avia regional companies, Migrol, Tamoil, Oelpool and LV St. Gallen (Agrola). In addition, there are smaller companies and natural gas filling stations in Bern, Zurich, Aarau and eastern Switzerland.
Advanced communication
Pascal Lenzin, national coordinator for natural gas and biogas mobility: "This fuel makes a very important contribution to the decarbonization of mobility in terms of climate protection and air pollution control. With gasstationtv, we have a medium that ensures equally advanced communication at our filling stations."
Over two million users daily
Following the principle of "everything from a single source," Livesystems, the parent company of gasstationtv, passengertv, cityscreen and the online news platform www.nau.ch, also provides technical support for the screens and advises advertising customers with a 30-strong sales team. In total, Livesystems' media reach an audience of 2.2 million every day.
The screens at the gas pumps alternate between news, commercials and information about traffic events. The messages are tailored to the average time a visitor spends at a gas pump, which is five minutes.
