Ferrari: New base in Zug
FUTURE Kessel Auto Lugano has opened a new Ferrari base at Baarerstrasse 63 in Zug with Kessel Auto Zug AG. The company has been a partner of the brand for 30 years. As of March 1, 2018, the company founded by Loris Kessel and now managed by his son, Ronnie Kessel, has been awarded the dealership [...]
As of March 1, 2018, the company founded by Loris Kessel and now managed by his son Ronnie Kessel has been awarded the dealership contract previously held by Auto Pierre Sudan AG.
Dedicated Business Partner in Switzerland
In agreement with Ferrari Spa, Ronnie Kessel has taken over the business from Pierre Sudan (78), who has decided to step down after 18 successful years. Jean-Philippe Leloup, Managing Director of Ferrari Central/East Europe GmbH: "Kessel Auto has proven to be a dedicated business partner for decades. We are convinced that the Ferraristi previously served by Pierre Sudan are in equally good hands with Ronnie Kessel."
Ferrari Portofino Road Show Tour in Zug
The public announcement of the change of ownership coincides with the Ferrari Portofino Road-Show Tour, which is currently making a stop in Zug. Ronnie Kessel and his new team are looking forward to welcoming the selected ambassadors on the tour as well as Ferrari customers for test drives with the new GT at the branch.
