Detroit Auto Show: Restart in June 2020
MORE ACTION As early as 2020, we won't have to dress warmly for the North American International Auto Show in Detroit. The auto show will be moved from January to June. Already this January, it became clear to organizers and visitors that the classic exhibition of sheet metal bodies no longer meets the requirements. This became all the more clear when, since [...]
As early as this January, it became clear to organizers and visitors that the classic exhibition of sheet metal bodies no longer met the requirements. This became even clearer when, for several years now, the Consumer Electronics Show (CES) in Detroit has been able to offer not only the better climate, but also the more trend-setting topics. It started with infotainment, moved on to autonomous driving and on to artificial intelligence. One week later, the NAIAS was only able to deliver a second rehash of all this.
The classic trade fair scheme is a thing of the past
After many rounds of discussion and planning, the organizers believe they have found the way forward: More action in the halls and around them, especially since - according to the show organizers - more and more manufacturers are looking for ever more creative options for their premieres. "We want to break up the classic trade show mold," the show says. "To do that, we don't have to follow the traditional trade show calendar. We want to create an event for which there is nothing comparable in the trade show world." (ampnet/Sm)
