Auto Zürich 2021: All set for the show
By now, people have become accustomed to event cancellations. So the news that it is already possible to make a commitment for the Auto Zürich Car Show in April 2021 seems like a balm in troubled times. The organizers of Switzerland's largest car show after the Salon Geneva have decided to hold the event from [...]
The organizers of Switzerland's largest auto show after Salon Geneva have decided to move the event to the halls of Messe Zürich in Oerlikon from April 14 to 18, 2021.
Strengthening sales activities
Organizer Karl Bieri of Auto Zürich AG: "The clear goal is to build on last year's successes with a ten percent increase in the number of spectators and 44 world premieres and Swiss innovations, despite current restrictions."
Probably the most important adjustment is that, in view of the poor sales of new cars by importers in the first few months of the current year, the upcoming Auto Zürich will be geared more than ever as a sales show.
Bookings for 2021 completely without risk
Karl Bieri: "Exhibitors can already book without risk. If the event cannot take place even in April 2021 due to federal requirements in connection with Covid-19, contracts will be cancelled free of charge."
