Audi: 2022 a strong year for the four rings
BALANCE SHEET With 18,050 newly registered vehicles, Audi recorded a six percent increase last year compared with the previous year and now holds a record market share of eight percent in our country.
Despite market and production declines, Audi 2022 achieved significant volume increases in several vehicle segments. The 42 percent increase in sales of electric cars corresponds to a BEV share of already 17.8 percent. The Q4 e-tron compact SUV in the pure electric car segment and the Q3 each rank fourth among the best-selling models in Switzerland.
The 18,050 new vehicles registered last year represent a six percent increase over 2021 and a new market share of eight percent, an increase of 0.9 percentage points.
Second Charging Hub in Zurich
Dieter Jermann, Brand Director Audi Switzerland: "The year 2022 was characterized by major challenges of interrupted supply chains and delivery bottlenecks. I am proud that we were able to achieve a six percent increase in volume compared to the previous year despite difficult conditions. One highlight was the opening of the world's second Audi Charging Hub in Zurich."
Audi grew by 4.6 percentage points year-on-year in the all-electric e-tron models. The e-tron GT was registered 350 times, and 1856 units were sold of the compact Q4 e-tron and the Sportback parallel model. Demand was also high for the e-tron in 2022, which was given a new name in November with the model designation Q8 e-tron.
Audi Sport again with new record
With more than 2440 deliveries, Audi Sport in Switzerland surpassed the previous record by 30 percent. The RS3 sold the most, followed by the RS Q3. The electric spearhead, the RS e-tron GT, took third place.
Dieter Jermann: "I am optimistic about the future and look forward to the market launch of the Q8 e-tron. We expect volume growth at Audi Switzerland and see improvement in the delivery situation, although restrictions remain. On February 9, the fourth member of the Sphere family, the Audi activesphere concept, will make its Swiss. Premiere."
