ASAG: New worlds of experience for Audi, Seat and Skoda

The ASAG site in Dreispitz is being given a completely new look: with construction starting on May 17, 2016, the area at Reinacherstrasse 149 to 153 will be redesigned in stages. The renovation and expansion under the project motto Futoro is expected to take two years. During this time, operations will continue on site thanks to various temporary arrangements. The most striking changes are [...]

Laying of the foundation stone (from left): Dr. Thomas Hill (CEO Fritz Meyer Group), Stefan Baltisberger (CEO ASAG), Christoph Brutschin (member of the cantonal government of Basel-Stadt, head of the Department of Economic, Social and Environmental Affairs), Laurent Wyss (CFO Fritz Meyer Group), Stefan Spano (csg baumanagement, project manager and member of the Executive Board) and Felix Buser (architect, Buser + Mitarbeiter Architekten AG).

 

Under one roof: attractive brand experience worlds for the ASAG brands Audi, Seat and Skoda are being created on Reinacherstrasse in Basel, as well as larger workshops and a new bodywork and paint department.
Under one roof: attractive brand experience worlds for the ASAG brands Audi, Seat and Skoda are being created on Reinacherstrasse in Basel, as well as larger workshops and a new bodywork and paint department.

The most striking changes are the demolition or dismantling of existing buildings with subsequent reconstruction and an extension of two storeys. Overall, ASAG is increasing the gross floor area at the Dreispitz site by around one and a half football pitches, from 17,200 to 28,700 square meters.

www.asag.ch
Photos: ASAG

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