Abarth: Sporty and already 75

SPECIAL SHOW At the Heritage Hub in Turin, Abarth is celebrating its 75th birthday with an exhibition of 38 models. The collection of historic cars will offer visitors unique insights into the history of the brand from April 12.

Abarth anniversary
The Pininfarina design studio gave the Abarth record-breaking car its distinctly aerodynamic body.

Abarth has been synonymous with sporty production vehicles and successful racing cars since 1949. A special exhibition is now being held to celebrate the 75th anniversary of the brand with the scorpion logo. The Heritage Hub, which is dedicated to the history of the Stellantis Group's Italian brands, is showcasing 38 vintage cars in Turin that have been brought together especially for the occasion, as well as current models from its own museum and from private collectors.

Record vehicles and tuning kits

The range extends from the first Fiat 500 tuned by Carlo Abarth (gallery left), in which his drivers set six world speed and distance records on the Monza racetrack in 1958, to the legendary Abarth 1000 SP from the 1960s and the new Abarth 695 75° Anniversario. The exhibition at the Heritage Hub will be open from April 12. Other Abarth vehicles can be seen in the museum's permanent collection. Tickets for the Heritage Hub and the special exhibition are available via the online booking portal.

Roberto Giolito, Head of Stellantis Heritage: "The special exhibition for the 75th anniversary is a wonderful opportunity to rediscover the record-breaking vehicles, tuning kits and legendary production cars that have shaped the brand's technical progress and motorsport successes."

Abarth 204 A based on the Fiat 1100

On March 31, 1949, Austrian-born Carlo Abarth (1908-1979) founded a company together with racing driver Guido Scagliarini (1914-2017), which they named Abarth & C.. Their first self-developed racing car was the Abarth 204 A, which was based on the Fiat 1100. Italian GP star Tazio Nuvolari won the Monte Pellegrino hill climb near Palermo with this car on April 10, 1950.

It was part of Carlo Abarth's strategy to use his racing activities to advertise his tuning kits for production vehicles. Among the best-known products were the exhaust systems, recognizable by their special sound and the scorpion emblem. By 1962, Abarth had produced 257,000 exhaust systems, 65 percent of which were exported.

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