Porsche: Racing for Charity raised 911,000 euros
ACTION Porsche donates a total of 911,000 euros to three charitable institutions. To mark its 75th anniversary, the manufacturer initiated a fundraising campaign at the 24 Hours of Le Mans.
For each of the race laps completed by the three factory Porsche 963s, 750 euros went into a special pot to benefit the Racing for Charity campaign. The Porsche Penske Motorsport hybrid prototypes completed a total of 733 laps at the 100th anniversary of the endurance event. Porsche is increasing the resulting donation of 549,750 euros to 911,000 euros to mark its anniversary.
The money will benefit three charitable organizations. The associations Kinderherzen retten and Interplast Germany will each receive 350,000 euros from the campaign's special pot. The money will be used to help sick children from developing and crisis regions. The remaining 211,000 euro will go to the Ferry Porsche Foundation, which was established in May 2018 to mark the 70th anniversary of the Porsche brand.
Corporate responsibility
Michael Steiner, Member of the Executive Board of Porsche AG, Research and Development: "Porsche is once again facing up to its social responsibility as a company. Now, with the Racing for Charity initiative, we have successfully implemented this maxim in motorsport for the first time."
The day before the start of the 24 Hours of Le Mans, the organizer Automobile Club de l'Ouest awarded the Racing for Charity campaign with the first place Sustainable Endurance Award.
Support for 400 projects
Both Friedhelm Beyersdorf, founder of Kinderherzen retten e. V., and Jürgen Hermann Dolderer, board member of Interplast Germany e. V., were honored and thanked the sports car manufacturer for the donation.
Sebastian Rudolph, Chairman of the Board of Directors of the Ferry Porsche Foundation: "We are delighted that the Ferry Porsche Foundation has been included as a donation recipient for the campaign. Through our work, we have already been able to support more than 400 projects and organizations in their charitable endeavors."