Aston Martin: 110 years of craftsmanship and performance 🎥
CELEBRATIONS The British automaker Aston Martin is celebrating its 110th anniversary in the year just started. One of the 2023 highlights is the launch of a new, exclusive special model.
Aston Martin is celebrating its 110th anniversary for an entire year, honoring its past, present and future. On January 15, 1913, founders Lionel Martin and Robert Bamford officially entered into the partnership that later became Aston Martin's first car. This marked the beginning of an exciting automotive history with technical innovation and success in racing.
Documents of two legendary models
From its beginnings in a small workshop in London's Chelsea district, the company has grown to become one of the world's most respected car brands and synonymous with innovative design, high craftsmanship and performance.
To mark its anniversary, Aston Martin is publishing photographs of two of the most groundbreaking models in its 110-year history. They show how the brand continues to push the boundaries of what is technically possible and bring grand prix technology to the road. The cars in question are one of the brand's oldest surviving race cars, the 1923, and the current Valkyrie hypercar.
Surprise and other anniversaries
The anniversary will be celebrated with a strictly limited, exclusive model to be unveiled later this year. This milestone in the company's history will be on display at various events: the British Grand Prix at Silverstone, the Goodwood Festival of Speed, the Pebble Beach Concours d'Elegance, and other dates in Aston Martin's core regions. All of this is part of the Intensity: 110 Years in the Making global marketing campaign.
The anniversary year 2023 will offer several highlights, because at the same time the DB series will be 75 years old and the legendary DB5 will celebrate its 60th birthday. It will also be the 20th anniversary of the opening of the headquarters in Gaydon.