TCS: Schweizer family wants electric cars
DESIRE AND REALITY Electromobility is also rolling along in Switzerland. The technology is slowly developing from a niche market to a mass market, yet it still faces major reservations. Together with the survey institute gfs.bern, the TCS has launched a representative survey on electromobility. The TCS barometer on e-mobility now provides answers for the first time on the attitude of the Swiss population [...]
Together with the survey institute gfs.bern, the TCS has launched a representative survey on electromobility. The TCS barometer on e-mobility now provides answers for the first time on the attitude of the Swiss population towards electromobility and reveals fears and expectations.
Reality on Swiss roads
The Swiss population is torn between desire and reality when it comes to their mobility behavior. Asked which form of mobility they want to use more in the next few years, electric cars are mentioned most frequently.
But the reality on Swiss roads is currently different. Electric cars only account for three percent. But this could soon change. One in two say they are very or somewhat likely to buy an electric car in the next three years.
Hope for the future of e-mobility
The survey clearly expresses the hope that electric cars will help protect the environment. By far the most common reason for buying an electric car is the climate or the reduction of CO2 emissions. Two thirds of all respondents agree with this. The belief that the future belongs to electromobility and the fact that e-cars make less noise also speak in favor of buying an electric car, according to the respondents.
Acquisition costs are still a deterrent
The field of reasons against buying an electric car is broader than the field of reasons in favor. The most frequently cited reason is the high purchase cost, with 50 percent agreeing. The lack of charging stations and the low range of the vehicles follow in second and third place with just over 40 percent approval.
Not a primary means of transportation
The electric car is the primary means of transportation for only three percent of the Swiss population. However, the future potential can be assumed to be significantly greater. 27 percent of the Swiss population can be described as having core potential for electromobility, with an additional 21 percent counting as expansion potential.
Core potential is primarily men
In terms of sociodemographics, the core potential includes significantly more men than women, more 40- to 65-year-olds and fewer residents with a medium level of education. In addition, there are significantly more Italian and French speakers among them.
German-speaking Swiss up to 39 years of age are more frequently represented in the expansion potential. For just under a third of the Swiss population, it can be assumed that e-mobility is not an issue.
