Yokohama: 15 years Tuning World Bodensee
JUBILEE In 2003, Tuning World Bodensee, which was held for the first time, immediately captured the hearts of car fans. And Yokohama was always there. Today, 15 years later, it is still one of the most important fixtures in the trade fair calendar and attracts an average of more than 100,000 visitors. In Friedrichshafen, the Japanese tire manufacturer is one of the [...]
Today, 15 years later, it is still one of the most important fixtures in the trade fair calendar and attracts an average of more than 100,000 visitors. The Japanese tire manufacturer was one of the first exhibitors in Friedrichshafen. This year, the fantastic Tuning Days will take place in the halls on Lake Constance from May 10 to 13. Detailed information is available around the clock on the Internet.
Powerful cars lined up in a row
For hardcore tuning fans, this time the Honda S2000 from the cult movie "The Fast And The Furious" is on show. Equipped with the Advan Neova AD08R sports competition tire, the crisp roadster is now more powerful than ever before. The global trend towards SUVs, pick-ups and off-road vehicles is unstoppable and the variety has never been greater. Yokohama's exhibits include a spectacular Mercedes X-Class from Delta 4×4, alongside a 700 hp G-Class of the latest generation from technology partner Brabus with 23-inch wheels. It could hardly be more powerful.
Advan sports tires for 40 years
The Advan sub-brand, under which Yokohama brings together its flagship products for sporty road use and motorsport, is celebrating its 40th anniversary in 2018. A new logo will be unveiled at Tuning World Bodensee to mark the occasion. With so many celebratory anniversaries and round numbers, it goes without saying that fun should not be neglected. Yokohama has therefore completely revamped its popular social media photo campaign and is presenting it in a completely new look.
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