Pop-up Store: Discover Porsche
With the pop-up store, PREMIERE Porsche wants to reach existing and new target groups even better and meet them directly in their everyday lives. The new location is the first of its kind in Switzerland. Emotion, design and performance Stephan Altrichter, Managing Director of Porsche Schweiz AG: "The Zurich Porsche Pop-up Store is a new format with which we [...]
Emotion, design and performance
Stephan Altrichter, Managing Director of Porsche Schweiz AG: "The Zurich Porsche pop-up store is a new format with which we want to inspire customers for the brand in a different way. A Porsche never just fulfills a mobility need - our products stand for emotion, design and performance."
The offering includes a changing vehicle exhibition of current models, the Porsche Drive rental service, Porsche Driver's Selection products, and digital media stations.
First test on a circuit
Visitors can enjoy a virtual lap of the Porsche racetrack in Leipzig as a passenger. The pop-up store offers the opportunity of a vehicle consultation with an advisor from Porsche Exclusive Manufaktur in Stuttgart-Zuffenhausen.
